On February 21, 1948, the National Association for Stock Car
Racing—or NASCAR, as it came to be widely known—was
officially incorporated. NASCAR racing went on to become
one of America’s most popular spectator sports, as well as
a multi-billion-dollar industry.

The driving force behind the establishment of NASCAR was
William “Bill” France Sr. (1909-1992), a mechanic and auto-
repair shop owner from Washington, D.C., who in the mid-
1930s moved to Daytona Beach, Florida to escape the Great
Depression .

Bill France as a racer.

After a short racing career, Bill France realized that
organizing races is business for him.

Bill France on the construction site of the Daytona
International Speedway.