The Gilbert U-238 Atomic Energy Laboratory was packaged
in a customized metal case.

The "Atomic Energy Lab" kit was a must-have for any budding
scientist in 1951. With its realistic components, including uranium
ore samples and a Geiger counter, it offered an exciting glimpse
into the world of atomic energy. Unfortunately, due to safety
concerns, this educational toy was quickly banned from store
shelves. Despite its short life span, the Atomic Energy Lab"
remains one of the most iconic toys of the 1950s, representing
a time when science fiction seemed just within reach. For those
lucky enough to get their hands on it back in 1951, the $51 price
tag was well worth the experience! Gilbert originated the Erector
Set in 1913.

Gilbert cloud chamber, assembled.

Today, Swift & Company is an industry leader in fresh ideas,
products and technology with headquarters in Greeley, Colorado.

        
       

Gustavus Franklin Swift, Sr.
(June 24, 1839 – March 29, 1903)      
      
      
     

ED DANAHUE

March 24, 1989: One of the worst oil spills in U.S. history began
when the supertanker Exxon Valdez, owned and operated by
the Exxon Corporation, ran aground on a reef in Prince William
Sound in southern Alaska. An estimated 11 million gallons of oil eventually spilled into the water.

On March 24, 1972, The Godfather—a three-hour epic
chronicling the lives of the Corleone’s, an Italian-
American crime family led by the powerful Vito
Corleone (Marlon Brando)—was released in theaters
nationwide.

By the time James Cameron took the stage to accept his Academy
Award for Best Director on the night of March 23, 1998, the Oscar dominance of his blockbuster film Titanic was all but assured.

Titanic tied the record for most Oscar nominations with 14—joining 1950’s All About Eve—and by night’s end would tie with Ben Hur
(1959) for most wins by sweeping 11 categories, including the
coveted Best Picture.