1968

Beloved Buffalo Bob Smith delivering a commercial pitch for Hostess
Twinkies on an episode of HOWDY DOODY.

1956

(FOX News) – The popular popcorn snack Cracker Jacks is getting a new
ingredient – and it’s not something you would expect.

The nonprofit Center for Science in the Public Interest (CSPI) reported
that Frito-Lay, the manufacturer of Cracker Jacks, will soon introduce a
new version of its snack called Cracker Jack’d – which will have added
caffeine.

Frito-Lay told the Boston Globe the new Cracker Jack’d line is not meant
for children and is specifically developed for adult consumers and will
not be marketed to children.

Chris Kuechenmeister, a Frito-Lay spokesperson, wrote in a statement
to the Boston Globe, “The package design and appearance are wholly
different from Cracker Jack to ensure there is no confusion among consumers.”

A little Cracker Jack history:

1919 ad with Sailor Jack and his Dog “Bingo”

Frederick William Rueckheim and his brother Louis mass-produced an
early version of Cracker Jack and sold it at the first Chicago World’s
Fair in 1893. The mixture of popcorn, molasses, and peanuts was then 
called "Candied Popcorn and Peanuts". The first lot of the confection
was produced in 1896 and received it’s new name when an enthusiastic
sampler remarked, “That’s crackerjack”, another word for “excellent”.

 
Frederick Rueckheim               Louis Rueckheim

Prizes were inserted in every box
beginning in 1912.

Ajax cleaning products were introduced by Colgate-Palmolive in 1947.  It was one of the company’s first major brands. The name is derived from a character
of Greek mythology.

Actor Richard H. Cutting (1912-1972) derived fame
as “Manners the Butler” in the Kleenex Napkins
Commercials, created in 1957 by a Chicago ad
agency for the kimberly-Clark Corporation. The
use of trick photography made Cutting appear
to be only inches in height.