SANDY KOZEL

On April 23, 1985, The Coca-Cola Company announced that
it was changing the formula of its signature soft drink for
the first time in 99 years.

The short-lived, sweeter New Coke, as it is called, debuts to
a consumer backlash that pundits call the marketing blunder
of the century.

Coca-Cola, which had been the world’s bestselling soft drink,
had been facing increasing competition from rival cola Pepsi,
and the company wanted to re-energize the brand.

The company was flooded with up to 8,000 calls a day from
dissatisfied consumers and received some 40,000 complaint
letters.

CEO Roberto Goizueta got a letter addressed to “Chief Dodo,
The Coca-Cola Company.”

Roberto Goizueta (1931–1997)

On July 10, 1985, announced the return of the original Coke formula, renamed Coca-Cola Classic

On April 22, 1967, a McDonald’s franchisee in Uniontown, Pennsylvania,
debuted a double-decker burger that would soon be known around the
world as the Big Mac. The price…45 cents.

“The Big Mac resulted from our need for a larger sandwich to compete
against Burger King and a variety of specialty shop concoctions,” noted
McDonald’s mastermind Ray Kroc in his 1977 autobiography Grinding
It Out. “

The idea, was originated by Jim Delligatti in Pittsburgh.” McDonald’s
took the Big Mac national in 1968.        

      
    
    
   

Raymond Albert Kroc
(October 5, 1902 – January 14, 1984)

Michael James Delligatti
(August 2, 1918 – November 28, 2016)

DAVID MELENDY

On March 11, 1989, "Cops," a documentary-style television
series that follows police officers and sheriff’s deputies as
they go about their jobs, debuts on Fox.

"Cops" went on to become one of the longest-running
shows in television history. It went off the air in 2020.

The show, which was created by John Langley and Malcolm
Barbour, was a pioneer in reality television.

Crews with camcorders followed law enforcement officers
on patrol, tracking down suspects and making arrests.

John Russell Langley (June 1, 1943 – June 26, 2021)

Malcolm Barbour

Inner Circle the group behind the ‘Cops’ theme song
"Bad Boys,"