General Mills’ Cheerioats was invented in 1941. It didn’t take long
for Quaker Oats to gripe about the name and threaten legal action,
so Cheerioats became Cheerios in 1945.

Inventor Lester Ferdinand Borchardt
(1907 – 2007)

    
   
Kool-Aid is a brand of flavored drink mix owned by Kraft
Foods. The powder form was created by Edwin Perkins in
1927 based upon a liquid concentrate called Fruit Smack.     
    
     
      
     
  Edwin Elijah Perkins        
  (January 8, 1889 – July 3, 1961)

The building in Hastings, Nebraska, where Kool-Aid was invented.

Todays Kool-Aid look.

Arthur Morton Godfrey (August 31, 1903 – March 16, 1983) was
a radio and television broadcaster and entertainer, sometimes 
introduced by his nickname, The Old Redhead.

Then & now: Cracker Jack and its signature sailor mascot have
evolved over the years.

One of the oldest American forms of junk food, the Cracker Jack was invented
and trademarked in 1896 when the brothers who formed F.W. Rueckheim &
Bro., mixed molasses-flavored, caramel-coated popcorn and peanuts together.

Fredrich William Rueckheim

   
Louis Rueckheim
           

Today,January 19, celebrates all of the different ways the corn-based treat      
popcorn can be enjoyed savory or sweet, caramelized, buttered or plain.

The Popcorn Board, a non-profit started in 1998, says Americans consume
13 billion quarts of popcorn a year, more than any other country in the
world.