SMOKEY BEAR IS 67 YEARS OLD TODAY

 Smokeybear1944
 Smokey’s debut poster was released on August 9, 1944

smokey_bear_ad main 

Smokey Bear, sometimes referred to as Smokey the Bear or simply Smokey
is a mascot for the U.S. Forest Service. The campaign was created by The
Advertising Council to help educate the public about the dangers of forest
fires. The initial slogan was, “Smokey Says-Care will prevent 9 out of 10
Forest Fires” and was changed in 1947 to, “Remember…Only You Can
Prevent Forest Fires”. According to the Ad Council, Smokey Bear and
his message are recognized by 95% of adults and 77% of children in
the U.S.

2001 smokey bear poster

In 2001, the poster slogan was officially amended to replace "forest
fires" with "wildfires," as a reminder that other areas ,such as
grasslands are also in danger of burning.

posted by Bob Karm in BIRTHDAY,CLASSIC ADS,DEBUT,Government,HISTORY and have Comment (1)

One Response to “SMOKEY BEAR IS 67 YEARS OLD TODAY”

  1. Brad randall says:

    How do I buy the most recent poster?7a

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