(From the February 23, 1964 issue of The Sunday Oregonian)

PARADE is an nationwide Sunday newspaper magazine that is distributed in more than
530 newspapers in the U.S. It was founded in 1941 by Field Enterprises. PARADE
is the most widely read magazine in the country with a circulation of 32.2 million
and a readership of more than 74million people every week.The first issue of
PARADE, subtitled “The Weekly picture Newspaper”, used photos left over from
PM, an experimental New York newspaper. The magazine was soon picked up
by The Washington Post, now the oldest continuous subscriber, and added to
its Sunday package. By the end of 1942, PARADE was carried by 16 newspapers.

October 23, 1983