Pep was a brand of whole-wheat breakfast cereal produced by
the Kellogg Company, and introduced in 1923, which became
the first to be fortified with vitamins B and D in 1938. Pep was
a long-running rival to Wheaties, and also the sponsor of Mutual
Radio‘s The Adventures of Superman radio series. One of Pep’s advertising slogans was "the Sunshine cereal".

Pep ad featuring Our Gang (1928).

On January 25, 1924, the first Winter Olympics took off in style at Chamonix in the French Alps. Spectators were thrilled by the ski
jump and bobsled as well as 12 other events involving a total of
six sports. The “International Winter Sports Week,” as it was
known, was a great success, and in 1928 the International
Olympic Committee (IOC) officially designated the Winter Games,
staged in St. Moritz, Switzerland, as the second Winter Olympics.