The cereal, which contains neither grapes nor nuts, was
developed in 1897 by C.W. Post, who was a patient
(and then a competitor), of Dr. John Harvey Kellogg.
It was one of the first commercial products marketed as
health food.
Charles William Post (1854 – 1914) John Harvey Kellogg
(1852 – 1943)
In 1931 while looking for a way to keep his company’s shortcake-
baking machinery busy when strawberries are out of season,
manager James Dewar tried injecting one of the cakes with
cream filling. He dubbed his creation the Twinkie.
James Alexander Dewar (1897-1985)
On March 21, 1952, Cleveland, Ohio hosted an event now
recognized as history’s first major rock-and-roll show…
the Moondog Coronation Ball.
Breathless promotion on the local radio station. Tickets
selling out in a single day. Thousands of teenagers,
hours before show time, lining up outside the biggest
venue in town.
The scene outside the Cleveland Arena on a chilly Friday
night in March would look quite familiar to anyone who
has ever attended a major rock concert. But no one on
this particular night had ever even heard of a “rock
concert” before.
The “Moondog” in question was the legendary disk jockey
Alan Freed, the self-styled “father of rock and roll” who
was then the host of the enormously popular “Moondog
Show” on Cleveland AM radio station WJW.
